According to reports by Jeremy Botter of Flocombat.com , Zuffa has sold the UFC to an investment group led by the William Morris Endeavour-IMG agency for approximately $4billion.
Its a move in which will see the Fertitta brothers leave the company, however, it is expected that this new deal will include a revised stake in the company for current UFC President Dana White who has spearheaded the growth of the company for many years.
The announcement has not been made official yet by Zuffa and its likely that the announcement will come to fruition during the huge upcoming International Fight Week at the start of July.
This news has been highly rumoured for some time now and I think its a positive step in the right direction for Zuffa who would have made a solid return on their investment.
The UFC has grown at a rapid pace and is now under control by a company who will only serve to accelerate that growth and look to invest in new markets, most likely China.
On the forefront I don’t suspect that much will change for the fighters and fans alike and the key for me was keeping Dana on board. I don’t suspect much will change at UFC headquarters as lets be honest if Dana wasn’t happy with the staff he already has around him he would of changed that prior to the sale so fingers crossed job security for the existing staff is maintained and we should all look forward to the next step of the growth of the UFC.